$300Macquisition
SaaS startup · Animated explainer video
Our explainer video helped a SaaS startup tell its value story. A Fortune 500 software company acquired it within 12 months for $300M.
LG Pictures · Video Production · Austin, TX
Videos that raise capital, sell, and get you acquired.
The production company behind CNBC’s American Made and 1,200+ videos for Dell, Microsoft, Entrepreneur, and Nestle.
- Videos produced
- 1,200+
- Years in production
- 18
- Viewers, CNBC's American Made
- 10M
- Largest exit after our explainer
- $300M
What the videos did
Four videos, four outcomes.
Results from client engagements. The video was part of each team's effort, not the whole of it.
$100M+buyout
Beverage brand · Brand story video
A brand video we produced was used in the pitch to a global food company. The buyout came in over $100M.
10X+ROAS
Wellness products brand · Brand story video + ad series
Still returning 10X+ on ad spend a year after launch, with multiple six figures from Meta alone.
$377Kcrowdfunded
Gig economy software company · Crowdfunding video
Our Wefunder video helped raise $377K.
Brands and founders in the reel
What we make
Six formats, one job: drive the result.
Founder story films
The origin, the turn, and the why, told by the founder on camera. The asset investors, press, and new hires watch first.
Investor and pitch videos
Crowdfunding, seed, and acquisition pitches that make the value story obvious in under three minutes.
Animated explainers
For products that are hard to show. The SaaS explainer that preceded a $300M acquisition was one of these.
Brand story ad campaigns
Story-led spots and social series built for paid distribution and measured on return, not views.
Documentaries and trailers
From CNBC's American Made to accelerator docuseries, six-part business school documentaries, and speaker reels.
Executive profiles and testimonials
Customer proof, CEO profiles, and event keynote highlights for corporate and association clients.
How it works
Story first. Then the camera.
Story first
Before any camera, we find the result the video must drive and the one story that gets it there. Same method as the consulting work.
Shoot
Interview-led production in Austin or on location, with the crew size the story needs, from one camera to a full series unit.
Ship and share
Edit, cuts for every channel, and a plan for where it runs: the deck, the landing page, the ad account, the press kit.
About LG Pictures
Eighteen years of founder stories on film.
LG Pictures is the Austin, Texas production company of Lyn Graft. In 18 years the team has produced more than 1,200 videos: brand story films, founder and executive profiles, customer testimonials, animated explainers, documentary shorts, social series, and corporate event films.
Lyn co-created and produced American Made, CNBC’s first primetime series, which profiled the founders of Starbucks, Whole Foods, Harley-Davidson, Playboy, Clear Channel, and the Palms and reached 10 million viewers. The company’s “To Be an Entrepreneur” became Entrepreneur Magazine’s most watched video ever.
Long-form clients include Dell (a 100-video founder series), Microsoft, Nestle and Sweet Leaf Tea (60 videos for Sweet Leaf TV), SXSW (25 episodes), Conscious Capitalism (10+ years of CEO Summits), and the University of Texas (a six-part documentary on the world’s largest business plan competition).
Start a project · Reply within days
Tell us what the video has to do.
Raise a round, close a buyer, launch a product, or get the company story on film before it matters. We will come back with an approach, a timeline, and a range.
- LG@LGPictures.com
- Phone
- 512-707-0531
- Base
- Austin, TX & on location
FAQ
Production FAQ
What clients ask before the first call.
What does LG Pictures produce?
Founder story films, investor and pitch videos, animated explainers, brand story ad campaigns, documentaries and trailers, executive profiles, customer testimonials, and event highlights. Over 1,200 videos in 18 years.
Who has LG Pictures worked with?
CNBC, Dell, Microsoft, Entrepreneur Magazine, Nestle and Sweet Leaf Tea, Salesforce, SXSW, Conscious Capitalism, the University of Texas, and hundreds of startups, accelerators, and associations.
What results have the videos driven?
An explainer video for a SaaS startup that was acquired within 12 months for $300M. A brand video used in a pitch that led to a $100M+ buyout. A Wefunder video that helped raise $377K. A brand story ad series still returning 10X+ on ad spend a year after launch.
What is American Made?
CNBC's first primetime series, co-created and produced by Lyn Graft, featuring the founders of Starbucks, Whole Foods, Harley-Davidson, Playboy, Clear Channel, and the Palms. It reached 10 million viewers.
Where is LG Pictures based, and do you travel?
Austin, Texas. The team shoots on location across the U.S. and has filmed internationally.
How do I start a project?
Use the form on this page or email LG@LGPictures.com. Tell us what the video has to achieve, who will watch it, and your timeline, and we will come back with an approach and a range.
